The West Midlands has a significant creative cluster with strengths that include:
- High growth for screen and content creation (film, TV, video), games, e-sports and design and marketing
- Createch - a term used to characterise the role of technology-driven innovation in the creative industries
- Significant strengths in live experiences, such as theatre and the merging of live with other sub-sectors, such as interactive and games technologies
- One of the largest jewellery, crafts and design-maker clusters in Europe.
Investing in Creative, Culture and heritage can re-animate our local places, speed covid recovery and drive the government’s Levelling-Up agenda. The Commonwealth Games in 2022 has provided an increase in global opportunity for regional growth around creative and culture. Other opportunities include opening new TV and film studies and rapidly adopting low carbon production practice across our creative sector to drive growth.
WMCA has so far focused on the ‘screen and content sector’ within its Plan for Growth. However, it is now looking to broaden this approach, for example, by leveraging the power of creative expertise from a wider range of creative sub-sectors to stimulate cross-sectoral innovation and growth across all sectors of the economy.
Why the creative industries matter?
Find out more here
Funding and support
Find out pathways for support
Advisory groups and West Midlands Combined Authority
How we draw on expertise for support and advice
Create Central
How we're working together to boost the screen sector
Projects and case studies
More on the impact of our work